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Fundraising

Fundraising is the process of securing donations, grants or sponsorships from donors to support a cause, project, or organisation. The donors can belong to categories such as: individuals, institutions or businesses.

Fundraising is crucial for non-profits as it provides the financial resources necessary to operate, deliver programs, and make a positive impact in their communities.

This category will help you gain a comprehensive understanding of:
1. Fundraising landscape and trends
2. Different segments of donors
3. Strategy and approaches towards fundraising
4. Donor outreach and communication
5. Fundraising processes and systems

Topics

Donor Outreach and Acquisition (4)

Donor Pitching and Communication (13)

Fundraising Strategy and Planning (16)

Retail Fundraising (22)

Showing 1 - 9 of 55 Resources

Fundraising / Fundraising Strategy and Planning

Intermediate Crowdera

The 7 Pillars of Digital Fundraising Harnessing Social Media for Sustainable Impact

Many nonprofits experiment with digital fundraising tools and platforms, yet find it difficult to convert interest into trust, repeat giving, and scalable outcomes. The challenge is rarely about intent—it’s about having a clear framework, using data meaningfully, and designing campaigns that centre the donor journey rather than one-off appeals. This resource introduces the 7 Pillars of […]

Fundraising / Donor Pitching and Communication

Intermediate Independent Consultant

Making Proposals Fundable: Clarity, Credibility, and Fit

Most rejected proposals are not poorly written—they are vague or disconnected from what funders are really looking for. Self diagnosing narrative gaps that weaken funding applications and apply practical techniques is a skill important for nonprofits. This resource will help organisations assess their funding readiness and introduce a self-editing approach that can be applied before […]

Fundraising / Donor Outreach and Acquisition

Intermediate Tamuku

Building a Donor Pipeline for Nonprofits in India

If you are a nonprofit who is finding it difficult to build a steady donor base for your nonprofit? This resource, curated in partnership with Tamuku, will help you identify funders, provide tips on how to approach them effectively, and how to strengthen your organisation’s resource mobilisation strategy. This resource will provide a clear, practical understanding of […]

Fundraising / Retail Fundraising

Intermediate Giving Tuesday

Using Data and Research to Advance Everyday Giving in India (UDARTA:EG) Report 2025 by GivingTuesday

When we think of philanthropic giving in India, images of large donations from wealthy philanthropists or corporate social responsibility (CSR) initiatives often come to mind. However, there exists a vast and largely untapped source of generosity that flows from ordinary citizens in their daily lives. This is everyday giving (EG). Everyday giving refers to the contributions individuals […]

Fundraising / Donor Outreach and Acquisition

Intermediate New Venture Partners (NVP)

After the Grant – Building Donor Relationships

The most common reasons for communication gaps between funders/CSR teams and implementing partners are delays, unclear instructions, or repeated follow-ups. This can damage trust and take away valuable time from actual project work. We call this “The Chase.” The session will teach you how moving from ad-hoc updates to more planned and structured communication can […]

Fundraising / Donor Pitching and Communication

Intermediate New Venture Partners (NVP)

Pitch Perfect: Strengthening CSR Proposals

Writing successful grant proposals is both an art and a science. This resource will unpack practical strategies to design proposals that align with donor priorities, tell compelling stories, and showcase measurable impact. Participants learn actionable techniques used by leading NGOs and funders to make their proposals stand out. With this session you will be able […]

Fundraising / Retail Fundraising

Intermediate Giving Tuesday

How to Build a Retail Fundraising Campaign

Retail fundraising is important for NGOs because it helps mobilize support from individual givers—people in your community who care about your cause and can contribute money, time, skills, or connections to drive meaningful impact. This video series by GivingTuesday India walks you step-by-step through creating a clear, effective fundraising campaign, covering goal-setting, storytelling, donor engagement, […]

View resources in : हिंदी

Fundraising / Retail Fundraising

Intermediate Danamojo

The Power of Retail Donors

Retail Fundraising isn’t just another funding channel — it’s a mindset shift. It offers the opportunity to build a diverse and resilient donor base, and this session will walk you through why it works and how to take your first steps. If you are a nonprofit looking for ways to maximise contributions by individual donors […]

Fundraising / Retail Fundraising

Basic Danamojo

Understanding Retail Fundraising

This video provides a short to-the-point explanation of what retail fundraising means and what are some of the myths surrounding it. This video can be used by funders who are exploring retail fundraising for the first time.