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Fundraising

Fundraising is the process of securing donations, grants or sponsorships from donors to support a cause, project, or organisation. The donors can belong to categories such as: individuals, institutions or businesses.

Fundraising is crucial for non-profits as it provides the financial resources necessary to operate, deliver programs, and make a positive impact in their communities.

This category will help you gain a comprehensive understanding of:
1. Fundraising landscape and trends
2. Different segments of donors
3. Strategy and approaches towards fundraising
4. Donor outreach and communication
5. Fundraising processes and systems

Topics

Donor Outreach and Acquisition (4)

Donor Pitching and Communication (13)

Fundraising Strategy and Planning (16)

Retail Fundraising (22)

Showing 46 - 54 of 55 Resources

Fundraising / Fundraising Strategy and Planning

Basic IPN, The Nudge Institute

How to Approach Fundraising: Frequently Asked Questions (FAQs)

Frequently Asked Questions

Fundraising strategy is key for non-profits as it ensures financial sustainability, expand programs, adapt to challenges, and enhance organisational growth. An organisation can approach fundraising by first defining its goals and target audience, developing diversified revenue streams, building donor relationships, leveraging technology, and monitoring performance to optimise strategies and achieve fundraising goals efficiently. This resource […]

View resources in : Tamil, ಕನ್ನಡ, हिंदी

Fundraising / Retail Fundraising

Intermediate Giving Tuesday

Step by Step Workbook to Set Up Giving Campaigns

Giving Week is an annual dedicated period during which individuals, organisations, and communities come together to support charitable causes through donations, volunteerism, and advocacy efforts. Giving Week provides a unique opportunity for non-profits to amplify impact, expand donor base, and strengthen relationships with supporters. The workbook offers a step-by-step guide for non-profits and community organisations […]

View resources in : Tamil, ಕನ್ನಡ, हिंदी

Fundraising / Retail Fundraising

Advanced ATECF, Sattva Consulting

Matching Contributions: Toolkit

Retail giving offers NGOs and donors innovative ways to fundraise, and one such innovation is the use of ‘matching contributions’. The concept of a matching contribution, in which a donor extends a grant as a match for the NGO to leverage it to fundraise from other sources, stands to further boost formal everyday giving in […]

Fundraising / Retail Fundraising

Advanced ATECF, Sattva Consulting

Matching Contributions: A Report

Retail giving offers NGOs and donors innovative ways to fundraise, and one such innovation is the use of ‘matching contributions’. The concept of a matching contribution, in which a donor extends a grant as a match for the NGO to leverage it to fundraise from other sources, stands to further boost formal everyday giving in […]

Fundraising / Retail Fundraising

Advanced Bill and Melinda Gates Foundation, Rohini Nilekani Philanthropies, Sattva Consulting

Report on Everyday Giving in India: 2019

India has always had a long and rich culture of individual giving, largely to religion and community, and more recently, social development. For a country with potentially a billion givers, the contours of the ‘everyday giving space’ — giving by ordinary citizens contributing time, money, voice, skills and more in India — has remained an […]

Fundraising / Retail Fundraising

Basic Sattva Consulting

List of Top Crowdfunding Platforms for Indian NGOs (2025 Edition)

Looking to raise funds online for your NGO or social cause? This comprehensive guide to crowdfunding platforms brings together all the top online crowdfunding platforms that support Indian nonprofits, charities, and social enterprises. Crowdfunding is one of the most effective ways for NGOs to mobilize small donations from a large number of supporters using the […]

Fundraising / Retail Fundraising

Intermediate Sattva Consulting

How to Set up an Online Crowdfunding Campaign

Online crowdfunding campaigns involve raising small amounts of money from a large number of people via internet platforms. It is a great way to raise funds in today’s digitally advanced ecosystem. These campaigns typically leverage social media, email outreach, and dedicated crowdfunding platforms to reach potential donors. Online crowdfunding campaigns offer several benefits for NGOs, […]

View resources in : Tamil, ಕನ್ನಡ, हिंदी

Fundraising / Retail Fundraising

Basic Give India

Exploring Retail Giving as a Funding Channel

Retail fundraising is the practice of raising smaller amounts of money from larger pools of individual donors through various channels such as physical stores, online platforms, events etc. Retail fundraising is a valuable strategy to expand their reach, diversify funding sources, engage with communities, build brand, and make giving more accessible. This basic guideline will […]

View resources in : Tamil, ಕನ್ನಡ, हिंदी

Fundraising / Retail Fundraising

Intermediate Danamojo

What is Retail Fundraising

Retail fundraising is the practice of raising smaller amounts of money from larger pools of individual donors through various channels such as physical stores, online platforms, events etc. Retail fundraising is a valuable strategy to expand their reach, diversify funding sources, engage with communities, build brand, and make giving more accessible. This tutorial will help […]

View resources in : Tamil, ಕನ್ನಡ, हिंदी